… User Experience Lead and Product Designer

Background

I bring over 20 years’ experience across the full span of software and web development. My work has covered the full lifecycle of digital engagement:

User Research and Usability Studies (in the field and in the lab)
Quantitative and Qualitative Analysis
Stakeholder Interviews and Workshop Facilitation
Information Architecture and Taxonomy
User Journeys, Product Roadmaps, Personas
User flows and Sitemaps
Low Fidelity Prototypes including clickthroughs
Interactive Design and Wireframing
High Fidelity Visual Design
Functional Specifications, support for Development and Engineering
Pre-launch QA and Post-launch implementation and optimization

Technologies, Frameworks & Tools

Expert in tools of the trade: Figma, Sketch, Adobe XD, Miro, Mural
Designed for mobile, tablet and web form factors in addition to kiosk and TV
Familiar with many common HTML/JS/CSS frameworks like React, Angular, Bootstrap.
Experience in broad range of CMS platforms like WordPress, Squarespace, Adobe, Drupal.
ERP and eCommerce experience includes Salesforce, SAP, Magento and Shopify.
Cloud-based systems background covers Azure, Google, AWS
Well versed in Agile methodology and SDLC along with associated tools like Jira, Confluence, Azure DevOps, Slack, Teams, etc.,

Agencies and Consultancies

Some agencies I’ve worked with include Omnicom Health, Publicis Health, FCB, BBDO, Saatchi & Saatchi, The Born Group, Rokkan, Cheil, EuroRSCG, Centron

Consultancies include PwC, Ernst & Young, Deloitte and CapGemini

Clients and Brands, Industry Experience

Fannie Mae, Pfizer, Starwood, Verizon, Avis, Warner Brothers, Ford, Jaguar, Amgen, Biogen, Novartis, American Express, MetLife, Marsh, Samsung, Johnson & Johnson, Allergan, Abbvie, Morgan Stanley, Dun & Bradstreet, Fortress Investment Group, Pepsi

Industry Experience in Healthcare, Financial Services/FinTech, Insurance, Entertainment/Media, Energy, Automotive, Education, Tax Advisory, Retail and CPG, Travel/Hospitality, Software and Cybersecurity, Government

Portfolio

To view a full portfolio of my work, please reach out to me via my Contact page.